Five Good Reasons To Switch To Superfast Fibre-Optic

It’s highly unlikely that missed the term “super-fast broadband”: it’s rarely out of the trade or mainstream press these days. But what is it and what’s all the fuss about? And is there any point switching?

“Super-fast” is a term synonymous with fiber optic broadband, and it’s delivered not through the phone lines, nor “cable TV”, but via fiber optic cables made of glass or plastic no thicker than a human hair.


As more and more data is flying around, with increasing numbers of devices in the home making ever greater demands on your broadband, the speed of data transfer and the bandwidth available on traditional broadband can create a bottleneck. This often results in internet voice calls dropping out mid-sentence.

Internet-thirsty families

If your home hosts an array of internet-enabled devices such as tablets, laptops and PCs all streaming video and music, you’ll almost certainly benefit from checking out internet comparison sites and looking for the increased data transfer speeds available with fiber broadband deals. If you get the FTTP (fiber to the premises) service instead of the more common but still impressive FTTC (fiber to the [street] cabinet), speeds can be faster still.


Conventional broadband can be unreliable, sometimes losing strength over long distances. In addition, signals, whether digital or analogue, are susceptible to interference from other signals travelling down other copper wires in the same physical wire bundle, radiating outwards. Fiber optic broadband suffers neither attenuation nor interference because it uses dedicated fiber optic cables, either to the cabinet in the street outside (FTTC) or directly into you home (FTTP).

Home working

With the increased reliability and speed of super-fast broadband comes the chance to work more effectively from home without shutting down every other internet-hungry device in the house. You can get some work done instead of spending most of the day fire-fighting ICT issues. You can access your employer’s computer network and systems quickly and reliably without bottlenecks strangling your productivity. You might even be able to collect the children from school and spend more time with them. You’ll also save on the cost of commuting to work and reduce your carbon footprint.

Bundle up

Most conventional broadband providers have offered a “bundled” service of broadband and TV with phone line tagged on in one all-inclusive package. Usually via cable, this has been reliable for the most part. With fiber optic broadband, you can say goodbye to line rental. All calls from your “home phone” can be made via your new fiber broadband over the super-fast internet by VOIP (voice-over-internet protocol).

With these five reasons alone, it’s becoming harder and harder to resist the allure to future-proof your home from ever-hungrier internet-enabled devices, and families!


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